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Writer's pictureAdrienne Ijioma

Return to Passion: Redefining my Online Shop with Poetry-inspired Creations

The allure of poetry has always held a special place in my heart. Its ability to weave emotions into spoken words and to paint vivid images between syllables is a mesmerizing art that has always spoken to my soul. There was no way I could have survived the teen years without it! And so, I've made a bold and, really, a common sense decision – to infuse my online shop with a poetic slant that resonates with my true artistic self.


Reason being that in the realm of the digital marketplace, it's all too easy to lose oneself in the sea of conformity and trends. We can chase after the sell with no regard for whether our hearts are really in the product. I found myself in that space. As an entrepreneur navigating this vast landscape, I found myself questioning the authenticity of my online shop. Had I truly captured the essence of my creative style in each product or was my eye only on 'What will people buy'? Had I veered too far from the poetic whispers that ignite my passion for writing? These questions lingered in my mind, urging me to reflect, rediscover and reinvent.


My goal is for each new product to become a canvas for storytelling, a vessel for emotions waiting to be unfurled, just as writing and reading poetry does for me. Please be patient with me as I work on this through trial and error, seeing what people are clicking on and what they are not I hope they will ignite your own imagination, allowing you to feel the emotion and visually express your creativity through every piece bearing the Jess Vaughn Creatives mark. Along with that, I just want my audience to have fun enjoying my creations.


This process of developing new products while simultaneously working to launch a greeting card company and a self-care gift box project has been arduous and is not without its challenges. I continually face moments of uncertainty, questioning whether any of this will resonate with my audience. But amid the self-doubts, I get a WhatsApp message, a DM or another chat message in IG or Facebook telling me how much my work is reaching hearts. So that continues to spark my confidence to keep going – a sure confirmation that authenticity always shines through, captivating those who appreciate the beauty of individuality.


Furthermore, authenticity is NOT a trend to follow (like the ever cringe 'mindful and demure' fad) but a timeless essence to embody, a beacon that I hope will set the Jess Vaughn Creatives / Narrow Gate Greetings' online shop apart in a sea of uniformity.


So, to those who seek a piece of art, poetry or other merch that tells a story – welcome to my online shop, where poetry & prose mingle with creativity and where the untold stories of women everywhere will find their voice and amplify the creative spirit within.

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